Ready for her close up! The new #GivingTuesday video will play across diocesan social and digital media and will be shared with the Catholic schools to share in their own communities.
Ready for her close up! The new #GivingTuesday video will play across diocesan social and digital media and will be shared with the Catholic schools to share in their own communities.

On Nov. 30 the Diocese of Trenton will once again take part in #GivingTuesday to raise funds in support of Catholic schools.

As a national day of philanthropy, #GivingTuesday was established in 2012 and has garnered millions of acts of generosity in the form of monetary donations and volunteerism. The Diocese of Trenton has participated since 2016, and last year successfully raised $130,000 for participating schools.

In a new video for #GivingTuesday, about a dozen Catholic school students in the Diocese underscore the value of the campaign when they express why they are thankful for their Catholic education. The video will play across diocesan social and digital media and will be sent to the Catholic schools in Burlington, Mercer, Monmouth and Ocean Counties to share in their own communities.

As part of the campaign, every school received keepsake magnets on which their students might write or draw why they are thankful for their Catholic education. Schools are invited to post these images to their social media on Giving Tuesday.

Christine Prete, Catholic school alumna and associate director of development operations for the Diocese, also took part in the video, offering her own perspective of being thankful for her Catholic education. Prete asked supporters to prayerfully donate, volunteer or offer prayers for their local Catholic school.

Thrilled with the success of #GivingTuesday in 2020, Prete is hopeful this year’s initiative will be as fruitful for the schools, though she is aware of the long-reaching effects of the pandemic.

“These remain difficult financial times for many and that is why we encourage the use of the ‘Say a Prayer’ or ‘Volunteer’ options that are available for those who may not be able to participate with a monetary donation,” she said. “Like last year, volunteering may also be a challenge right now, but help is always needed in schools and prayers are always appreciated!”

While #GivingTuesday is focused on a single day, the diocesan Department of Development has worked to foster relationships with Catholic schools and help in their advancement with the formation of Catholic Schools Have it All, an annual campaign.

As Dr. Vincent de Paul Schmidt, superintendent of Catholic schools, shared in his recent appeal letter to alumni and friends of Catholic education, “One of the key drivers to making sure our schools are here today and for the next generation is community support.  A student’s education was supported by those that understood the benefits of a Catholic education.  Parents paid tuition (of course) but it was advocates, like yourself, that helped support the next generation that would follow.”

Donations are being accepted now at www.leadinfaith.org, where alumni, benefactors and friends of Catholic education may donate to a Catholic school in the Diocese. This year, donors may also take advantage of the “digital wallet” and text the keywords “leadinfaith” to 609-403-3323 to make a donation right from their cell phone.

As in years past, donors have the option of earmarking their gift to a school of their choice.  Results from #GivingTuesday will be reported on the www.leadinfaith.org site and in coverage on www.TrentonMonitor.com.